Enabled: Exam $1$

Help

Save & Exit

Submit

For many years, Southwest Airlines distinguished itself as the low$-$cost airline. Now, many other low$-$cost competitors have entered the market. Similarly, Southwest was one of the first airlines to offer online ticketing. Now, all airlines have online ticketing. These examples suggest that

Multiple Choice

customer excellence cannot be achieved

no single strategy is likely to be sufficient to build a sustainable competitive advantage

a situation analysis does not accurately predict a firm's strengths

product excellence is the only true source of a sustainable competitive advantage

Prev

$6$ of $50$

Next