Question: ersification analysis refers to a Multiple Choice framework that identifies four generic strategies to achieve a competitive advantage. technique used to determine the appeal of

ersification analysis refers to a
Multiple Choice
framework that identifies four "generic" strategies to achieve a competitive advantage.
technique used to determine the appeal of each SBU or offering and then the amount of cash, if any, each
should receive.
technique that helps a firm search for growth opportunities from among current and new markets as well as
current and new products.
technique that seeks opportunities by finding the optimum balance between marketing efficiencies versus
R&D-manufacturing efficiencies.
ersification analysis refers to a Multiple Choice framework that identifies four

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