Eternal Friend, a family-owned manufacturer of pet caskets, has grown exponentially in recent years. However, they are having difficulty preparing for future growth. The only information system used in Eternal Friend is an antiquated accounting system. The company has a manufacturing facility located in Arkansas and three warehouses in Arkansas, Delaware and California. Eternal Friend's sales force is national and Eternal Friend purchases most of its raw materials from a single overseas supplier. You have been hired to recommend the information systems that Eternal Friend should implement to maintain its competitive advantage. However, there is not enough money for a large-scale cross-functional enterprise application, and you will need to limit the first step to a single management level. What will you choose and why?