Even though the United States is the 37th country in which the Smart car is being marketed,
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Question:
Even though the United States is the 37th country in which the Smart car is being marketed, the US market is in the __________ of the product life cycle.
a. Market introduction phase.
b. Market growth phase.
c. Market maturity phase.
d. Market decline phase.
Related Book For
Global Marketing management
ISBN: 978-0470505748
5th edition
Authors: Masaaki Kotabe, Kristiaan Helsen
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