Question: explain how a customers relationship management (CRM) system can be utilized by an online grocery delivery company to manage and analyze data collected during its

explain how a customers relationship management (CRM) system can be utilized by an online grocery delivery company to manage and analyze data collected during its business operations. Frame your answer based on its function, capabilities and business values. In addition, describe relevent strategic business objectives (SBOs) that can be achieved by the company when implementing CRM system. (8marks)

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