• Explain how market research could be used to establish/sustain a service culture
• Evaluate internal marketing tactics to support overall marketing strategy
• Explain the importance of gathering information in gaining insights about the marketplace and customers.

Answer rating: 100% (QA)

1 EstablishingSustaining a Service Culture through Market Research Market research can play a crucial role in establishing and sustaining a service culture within an organization By conducting researc... View the full answer