Explain the elements of communication (sender, encoding, message, channel, receiver, decoding, feedback) and discuss how marketers should apply these elements to successfully reach the desired target market. Using a commonly known brand, provide links of two ads from this brand and explain how they illustrate the application of the elements of communication.

• Start by defining the elements of communication and how marketersSHOULDuse them.
• Using a known brand as an example, provide links of two ads where this brand is marketing using these elements.
• Describe how marketers for the example brandDIDuse these elements and share whether you believe it was effective.
• If you don't believe it was as effective as it could be - offer a recommendation on how it could have been done better.