Question: Federal Express ( FedEx ) has constantly attempted to ensure reliability of its delivery. McDonald's ( McD ) food chains have ensured that customers get

Federal Express (FedEx) has constantly attempted to ensure reliability of its delivery. McDonald's (McD) food chains have ensured that customers get the fast food ordered within same time all over the world. FedEx: Differentiation ; McD: Differentiation
FedEx: Differentiation ; McD: Segmentation
FedEx: Segmentation ; McD: Differentiation
FedEx: Differentiation ; McD: Integration

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