Find any “consumer animosity” measure from an academic journal article published in 2021 or later

Report (1) how consumer animosity is defined in the source, 

(2) the reliability of the measure as reported, and (3) the items (i.e., questions used on the survey). 

(4) Modify the items to measure consumer animosity towards any one specific country (you select). Report the source you used.

Answer rating: 100% (QA)

1 Definition of Pandemic Animosity The authors define pandemic animosity as negative attitudes towards foreign products and brands perceived as origin... View the full answer