Following is how much customers are willing to pay individually for product 1 and product 2 or
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Question:
Following is how much customers are willing to pay individually for product 1 and product 2 or for the bundle i.e., both product 1 &2.
| Product1 | Product 2 | Both-Product 1&2 |
Customer A | $20 | $10 | $25 |
Customer B | $20 | $4 | $23 |
Customer C | $10 | $20 | $24 |
Customer D | $7 | $19 | $20 |
Based on the data, estimate the maximum revenue when
- Both products 1 and product 2 are sold separately
- Both products 1 and product 2 are sold together in a bundle
Related Book For
Income Tax Fundamentals 2013
ISBN: 9781285586618
31st Edition
Authors: Gerald E. Whittenburg, Martha Altus Buller, Steven L Gill
Posted Date: