Food Lion offers a free (third) jar of Jif peanut butter to consumers who purchase two...

 

Transcribed Image Text:

Food Lion offers a free (third) jar of Jif peanut butter to consumers who purchase two jars of Jif peanut butter at the same time. The focus on increasing sales of Jif to current customers is an example of what strategy? Food Lion offers a free (third) jar of Jif peanut butter to consumers who purchase two jars of Jif peanut butter at the same time. The focus on increasing sales of Jif to current customers is an example of what strategy?