Question: For MACDONALD: Create a Competitive Profile Matrix (CPM) for the same company. Be sure to fully label and discuss the matrix. Reference: (Please include citations)

For MACDONALD:

Create a Competitive Profile Matrix (CPM) for the same company. Be sure to fully label and discuss the matrix.

Reference: (Please include citations) https://www.strategicmanagementinsight.com/tools/competitive-profile-matrix-cpm.html http://www.maxi-pedia.com/IFE+EFE+matrix+internal+factor+evaluation

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