Question: For the following situation, decide whether the research is exploratory, descriptive, or causal. and Explain the Reason. Best Buy sent five different versions of their

For the following situation, decide whether the research is exploratory, descriptive, or causal. and Explain the Reason.

"Best Buy sent five different versions of their email to customers to determine which message was most effective at getting customers to make online purchases."

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SOLUTION The research described in the situation is causal research Causal research is used to determine whether one variable causes or affects another variable and it involves manipulating one variab... View full answer

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