Question: Frog Ranch Salsa needs to decide whether to sell their products online, through grocery stores, or both. They also need to determine how many geographic
Frog Ranch Salsa needs to decide whether to sell their products online, through grocery stores, or both. They also need to determine how many geographic regions they want to target. What broad category of decisions associated with channel stewardship do these represent?
| a. | channel management | |
| b. | channel functionality | |
| c. | channel efficiency | |
| d. | channel design |
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