Question: From the PEPSICO CASE 2 0 1 8 , please respond the 5 following questions: 1 . Identify the business strategies that PepsiCo is using

From the PEPSICO CASE 2018, please respond the 5 following questions: 1. Identify the business strategies that PepsiCo is using in each of its consumer businesses in 2018.
2. Assess the competitive strength of its different business units.
3. Portfolio Strategic Fit: Assess the firms opportunities for skills transfer, cost sharing, or brand sharing.
4. Portfolio Resource Fit: Assess the cash flow characteristics of each of the firms six segments.
5. What strategic actions should the management take to improve the firms financial and market performance?

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