Full 9. Your client is a new yoga studio. Their target market is stay-at-home moms in the greater La Crosse area with a household income of $150,000 plus. The new yoga studio has a marketing budget for 2019 of $50,000. Which avenues would you use and how much of each (15 pts), PRICING 1/2 Double Rate Page Page Page Page Page Black & White 3-6x $225 ea. 3425 ea $625 eo. $825 -0. $925 ea Black & White 72% $325 ea $525 aa $725 ea. 3925 ea. $1135 ca Color 3-8% $325 ea $525 ea $725 eo. $940 eo . $1110 ea $2150 ea Color -2X $425 ea $625 ea $825 ea. $1140 ea $1375 0. $2150 ea. Spot Color Option + $50 + $50 3100 + $100 + $100 Free ad design proof marimem, $25 each additional Page Added TO BIOCK wmte od # of Issues Size of Ad CRW Magazine Rate $ Total $ Freq/Week # of Weeks 52 Total Cos $ $ 52 Network Lifetime TLC ABC Family Food Network Lifetime TLC ABC Family Food Network Daypart Sp-10p Sp-10p Sp-10p Sp-10p 6a-12a 6a-12a Days MTWThSn MTWThSn MTWThSn MTWThSn MTWThSn MTWThSn MTWThSn MTWThSn 52 52 $ $ Total # Cost/Spot spots $ 10.00 $ 10.00 $ 10.00 $ 10.00 $ 2.00 $ 2.00 $ 2.00 $ 2.00 Total Cable Television Total Budget 52 S2 $ $ 52 6a-12a 6a-12a 52 $ $ $ $ 38. Explain in detail a. Why did you chose the avenues you did and how will you convince the yoga studio owners that this is the correct way to spend their money? (15 pts) b. How will you track the effectiveness and return on investment for each avenue chosen? (10 pts) Full 9. Your client is a new yoga studio. Their target market is stay-at-home moms in the greater La Crosse area with a household income of $150,000 plus. The new yoga studio has a marketing budget for 2019 of $50,000. Which avenues would you use and how much of each (15 pts), PRICING 1/2 Double Rate Page Page Page Page Page Black & White 3-6x $225 ea. 3425 ea $625 eo. $825 -0. $925 ea Black & White 72% $325 ea $525 aa $725 ea. 3925 ea. $1135 ca Color 3-8% $325 ea $525 ea $725 eo. $940 eo . $1110 ea $2150 ea Color -2X $425 ea $625 ea $825 ea. $1140 ea $1375 0. $2150 ea. Spot Color Option + $50 + $50 3100 + $100 + $100 Free ad design proof marimem, $25 each additional Page Added TO BIOCK wmte od # of Issues Size of Ad CRW Magazine Rate $ Total $ Freq/Week # of Weeks 52 Total Cos $ $ 52 Network Lifetime TLC ABC Family Food Network Lifetime TLC ABC Family Food Network Daypart Sp-10p Sp-10p Sp-10p Sp-10p 6a-12a 6a-12a Days MTWThSn MTWThSn MTWThSn MTWThSn MTWThSn MTWThSn MTWThSn MTWThSn 52 52 $ $ Total # Cost/Spot spots $ 10.00 $ 10.00 $ 10.00 $ 10.00 $ 2.00 $ 2.00 $ 2.00 $ 2.00 Total Cable Television Total Budget 52 S2 $ $ 52 6a-12a 6a-12a 52 $ $ $ $ 38. Explain in detail a. Why did you chose the avenues you did and how will you convince the yoga studio owners that this is the correct way to spend their money? (15 pts) b. How will you track the effectiveness and return on investment for each avenue chosen? (10 pts)