Question: g An effective integrated communications and promotion program should begin with: Select one OA. Choosing appropriate media for message transmittal. OB. Creating a message. OC.

An effective integrated communications and promotion program should begin with: Select one OA. Choosing appropriate media for message transmittal. OB. Creating a message. OC. Gathering feedback. D. Discovering the target audience. Source All-You-Can-Aff Appeal

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