Question: Gerald bought a new drill from the hardware store and was really pleased with his purchase. He voluntarily left a glowing product review on the
Gerald bought a new drill from the hardware store and was really pleased with his
purchase. He voluntarily left a glowing product review on the manufacturer's
website. Which of these terms describes Gerald's behavior?
A share of customer
B surrogate customers
C partner relationship management
D customergenerated marketing
E customer lifetime value
Step by Step Solution
There are 3 Steps involved in it
1 Expert Approved Answer
Step: 1 Unlock
Question Has Been Solved by an Expert!
Get step-by-step solutions from verified subject matter experts
Step: 2 Unlock
Step: 3 Unlock
