Question: Google Ads was designed to deliver three things to every advertiser: relevance, control, and results. It provides relevance by connecting advertisers with the right people
Google Ads was designed to deliver three things to every advertiser: relevance, control, and results. It provides relevance by connecting advertisers with the right people at the right time. It provides results by charging only when you get a click.
How does Google Ads provide control?
By giving advertisers control over the number of specific actions their spend will return.
By giving advertisers control over the next highest bid allowed in auctions they enter.
By giving advertisers control over the maximum they spend per month.
By giving advertisers control over which competitors they place ads against in auctions.
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