Question: Hector's landscaping and Cullen nurseries put together a spring package for home owners. The Supreme Cull uses the services of Hector's landscaping and the flowers

Hector's landscaping and Cullen nurseries put together a spring package for home owners. The Supreme Cull uses the services of Hector's landscaping and the flowers and other resources from Cullen nurseries. It is a great situation as those are the best companies in town to use. This is an example of

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Cobranding

Brand licensing

Brand divesting

Brand extending

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