Question: help answer question b Question 2 Ghazali, who has considerable experience in the health food industry, is planning to introduce a new line of healthy

help answer question b help answer question b Question 2 Ghazali, who
Question 2 Ghazali, who has considerable experience in the health food industry, is planning to introduce a new line of healthy food products. He believes that his products would be superior to other existing products in the market. His initial plan is to launch the business in Sabah before expanding its market to other states in Malaysia and the Asian region. Ghazali strongly believes that the abundance of untapped natural resources in Sabah will give him an advantage in exploring the industry. Ghazali has shown his business plan to you. When reading the plan, you noticed that it lacks of evidence to support the viability of the proposed business. In addition, you found that Ghazali tend to use the phrase "I believe" in his business plan. Therefore, anyone who review Ghazali's business plan might not convince with his plan. Based on what you have learned about a business plan, advise Ghazali that he needs to revise the plan on the following aspects: a. Prepare a marketing analysis that shows dearly the target market for Ghazali's proposed business. Please provide relevant examples in your discussion. (15 marks) b. Considering that Ghazali will be introducing new products in the health food industry, discuss elements that need to be included in the operation plan in ensuring the smoothness of his future business operational activities. Please provide relevant examples in your discussion (15 marks)

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