Help Save & E A company's corporate culture is not defined by its Multiple Choice Industry's attractiveness as well as its competitive strength relative to that industry. o o intensity of peer pressure that exists to do things in particular ways and conform to expected norms. o values, business principles, and ethical standards that management preaches and practices. o manner of dealing with external shareholders. ! o industry's attractiveness as well as its competitive strength relative to that industry. o intensity of peer pressure that exists to do things in particular ways and conform to expected norms. o values, business principles, and ethical standards that management preaches and practices. o manner of dealing with external shareholders. o atmosphere and the spirit that pervades the work climate