Question: Help Save & Exit Submit When Countrywide Cellular released its first smartphone, it charged customers $ 2 9 9 9 . Shortly thereafter, it reduced

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When Countrywide Cellular released its first smartphone, it charged customers $

2999 .

Shortly thereafter, it reduced the price to $

1599

for the exact same device. Countrywide's decision to set a relatively high price for a period of time after the product launched and then decrease the price to a level that would be more sustainable over time reflects which pricing strategy?

Multiple Choice

survival pricing

target pricing

volume maximization

profit maximization

underpricing

33

50

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