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4. Understanding pricing implications of product differentiation Consider the market for a new snack food produced by two firms: Taste-tastic and Yumm. Although the snacks are quite similar, Taste-tastic's snacks have a stronger chocolate flavor than Yumm's snacks. To illustrate how each firm chooses a price for its snack, the following graph presents each firm's best-response function. 45-Degree Line Yumm's BRF YUM'S PRICE Taste-tastic's BRF TASTE-TASTIC'S PRICE Compared to a model in which the snacks offered by the two firms are identical, in this case, the resulting equilibrium price for both firms will be the price predicted by the Bertrand model when there is no product differentiation. True or False: If consumers started caring more about product differentiation, the equilibrium price would move farther away from marginal cost. O True O FalseCompared to a model in whi the price 956 than consumers s equal to greeter then