Question: How do I do this marketing project? Any ideas or help? Create a product or service (your choice). Discuss the product or service you are

How do I do this marketing project? Any ideas or help?

  • Create a product or service (your choice). Discuss the product or service you are creating, including features and benefits to the consumer. What makes this product unique and competitive?
  • Outline a SWOT
  • Detail any social, demographic, economic, technological, political, legal, or competitive factors related to your product or service
  • Outline the steps in the consumer decision-making process as related to your product
  • Identity your target market and your most direct competition
  • Discuss how you will leverage marketing research to understand the demand for the product and attributes you should include during product development
  • How you plan to brand and package the product?
  • How you plan to develop the product?

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