How do you make an e-business plan?

Design and Analysis of a Web-Based E-Business Plan

1. Business Name (what is website/logo)

2. Mission Statement

3. Company Description

4. Product/Service Summary

5. Competitor Analysis (both digital and physical)

6. Marketing Strategy (4 P's of marketing)

a . What promotional tools will be used (banner ads, email marketing, SEO)

7. Website Information (URL; description of how chosen)

8. Web Site Flow Diagram

a. Start with home page

b. Visually depict pages and website flow

9. Web Tools Needed for Success?

a. Paypal, Facebook, Twitter, YouTube, Instagram, Snapchat, etc.

10. Type of Website Design

a. Template or Custom Website and Why; Give Examples

11. Discuss Product / Service Offering

a. How will they be grouped on your site

b. Use examples on other websites

12. Monetization Scheme

a. How will your website make money

b. Banner ads/Email Marketing/Branding/Affiliate marketing

i. Use all the topics we have covered to date; discuss each in detail

13. Web Hosting Information

a. How will your web site be hosted?

b. What are the anticipated costs involved?

14. Partnerships / Affiliations

a. What other sites do you want to link to / who do you want to partner with

15. Social Media

a. How will you leverage social media or crowdsourcing?

16. Search Engines

a. How will you manage your ranking on search engines?

17. Viral Marketing?

18. Cybersecurity

a. Discuss two potential cybersecurity threats and how you can prevent or resolve them.

19. How you will assess performance and goals?

20. What is your 5 year plan?