Question: How does Toyota create its competitive advantage? Identify how Toyota adds value and its impact on consumers' willingness to pay. What is unique about Toyota's

How does Toyota create its competitive advantage? Identify how Toyota adds value and its impact on consumers' willingness to pay. What is unique about Toyota's value chain? Does Toyota have a dual competitive advantage?

Refer to the following video if you need and reference.

https://www.youtube.com/watch?v=F5vtCRFRAK0&t=2s

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