Question: How is segmenting different from combining? Multiple Choice Segmenters try to develop a marketing mix that will have general appeal for several market segments to

How is "segmenting" different from "combining"?
Multiple Choice
Segmenters try to develop a marketing mix that will have general appeal for several market segments to obtain economies of scale
Both segmenters and combiners try to satisfy some people very well rather than a lot of people fairly well.
A combiner tries to meet the demand in several segments.
Combiners usually have more sales potential than segmenters.
A segmenter assumes that a broad product-market consists of a fairly homogeneous group of customers.
How is "segmenting" different from "combining"? Multiple Choice Segmenters try to

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