Question: I got this question wrong. Could you answer it? There are five basic strategic approaches that companies can follow: Striving to become the industrys low-cost
I got this question wrong. Could you answer it?
There are five basic strategic approaches that companies can follow:
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Striving to become the industrys low-cost provider (efficiency) - Low Cost Provider Strategy
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Outcompeting rivals on differentiating features (effectiveness) Broad differentiation Strategy
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Offering the lowest (best) prices for differentiated goods - Best-cost providerStrategy
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Focusing on better serving a niche markets needs (efficiency) Focused Low Cost Strategy
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Focusing on better serving a niche markets needs (effectiveness) Focused Differentiation Strategy
Match the following companies with their generic strategic approaches.
Walmart = Low Cost Provider Strategy
Dollar Tree = Low Cost Provider Strategy
Nike = Broad Differentiation Strategy
Microsoft = Broad Differentiation Strategy
Target= Best-cost Provider Strategy
Marriott Courtyard= Broad Differentiation Strategy
Claire= Best-cost Provider Strategy
Boost Mobile= Best-cost Provider Strategy
Sandals Hotels & Resorts= Broad Differentiation Strategy
Lamborghini= Focused Differentiation Strategy
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