I need some help with this assignment and the format it should be in

• Letter Scenario: Assume you work for a Marketing firm as an accounts manager. As a team, use what you've learned in this chapter about persuasive messages to draft a Letterto a potential client, Martha Banks, the Manager of Healthy Meals, at 613 New Haven Circle, Lakeland, FL 33801. Assume that Healthy Meals is a new local healthy, ready-made meal store where customers can purchase high quality, cost effective, healthy meals prepared by local chefs. Your persuasive letter should convince him to allow you to add a social media tool to his Website to entice and connect with potential/existing customers.
  • Decide which social media tool (Facebook, Twitter, Google+, Flickr, pinterest, etc.) would be most effective to build clientele for this type of business and explain the benefits of adding this social media avenue on Healthy Meals' Webpage.
  • Find a company online who IS using that type of social media well and provide a link to that website explaining that you want the social media on her site to be equally effective.
  • Explain that your Marketing firm will install and manage the social media tool after he approves its usage.
  • Explain the level of interest you expect to generate and what your method will be for responding to posts/tweets/etc.
  • Your job is to convince him that he needs SOME type of social media to ensure connection with the most potential customers and to build excitement/buzz about his new business.