Question: Identify and briefly describe the four customer segments studied when implementing CRM programs. Include in your answer the value of each toIdentify and briefly describe

Identify and briefly describe the four customer segments studied when implementing CRM programs. Include in your answer the value of each toIdentify and briefly describe the four customer segments studied when implementing CRM programs. Include in your answer the value of each to retailers and how retailers should approach each segment. retailers and how retailers should approach each segment.

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Identify and briefly describe the four customer segments studied when implementing CRM programs. Include in your answer the value of each to retailers and how retailers should approach each segment.

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