Question: Identify one ad ( a static ad , not a commercial ) you have seen on a website and briefly describe what is being marketed,
Identify one ad a static ad not a commercial you have seen on a website and briefly describe what is being marketed, the intended audience, and where the ad is from. Then, evaluate which components of attitudes eg affective, behavioral, cognitive this ad uses in its appeal. Do you think this is a good strategy for the specific product andor audience? Why, or why not?
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