Identify the key value driver for Uber.

Think about the following when answering the question.

- What do you know about Uber's business profile?

- In your view, which factor(s) would have the most significant impact on the future value of the business?

- SWOT and Porter's five forces analyses of Uber are generally conducted in the practice.

Note: Value drivers are variables that exert the greatest impact on firm growth, future prospectus, and firm value.

Short answer question, thank you so much!