Identify the step in the innovation process at which the following actions are most likely to occur.

Development

Application

Launch

Growth

Maturity

Decline

A book publisher starts reading each chapter of an author$$s work as soon as it is written, rather than the former practice of waiting for the entire manuscript to be completed.

Rather than watching television shows on traditional televisions, many people subscribe to Internet$-$based services or watch shows on their smartphones.

Larry considers whether a narrower version of the company$$s smartphone would make the screen too small for most users$$ needs.

Although most people thought neon Hammer pants would never come back in style, thousands of pairs sold after a popular singer wore a pair during a national television interview.

The first flat$-$screen televisions were expensive and offered by few manufacturers. However, within a few years, most televisions incorporated that technology.

A shoe company now has its marketing and distribution departments work together on release dates; this prevents ads from appearing before the shoes are actually available.