1. Assume that, as the brand manager of Acme iced tea, you have decided to change the packaging for the product to generate additional interest in the brand. a) What type of a research design (your textbook uses the term research objective) would you recommend? Explain briefly and justify why you recommended that particular type of research design. b) How would you collect the data? Be specific about the data collection method (this is called research approach in your textbook) and briefly explain the reasons for your choice