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Case Study: BARRIE SUPER SUBS By Steven L. McShane, Curtin University (Australia) and University of Victoria (Canada) arg08@mylangara.bc.ca so we can verify your subscription. Sign In . 1.2.3.1 .5.1 6.178.1 9. . 10.11 112 114 115 11 10. Self-enhancement can result in bad decisions. 11. Self-evaluation is mostly defined in terms of the following three concepts: self-esteem, self efficacy, and locus of control 12. Beliefs represent our perceptions about the attitude object. 13. Cognitive dissonance is more likely to occur when the dissonant behaviour is known to everyone, was done voluntarily, and can't be undone. 14. The cognitive model describes attitude formation and dynamics, however emotions have no role in this process. 15. Display rules are norms that require employees to show certain emotions and to withhold others. 16. Motivation is closely related to the concept of employee engagement. 17. The concept of employee engagement is related to motivation, but not role perception