Question: In developing plans for an innovative strategy, the top management of the organization must ensure that the strategy helps the organization add value for customers
- In developing plans for an innovative strategy, the top management of the organization must ensure that the strategy helps the organization add value for customers and shareholders plus maintains or builds a competitive advantage for the firm.
- What are the key resources that must be managed in planning for innovation?
- marks)
- What are the key resources that must be managed in planning for innovation?
(CLO3:PLO4:C2)
b) Technology usually goes through a FOUR(4) stages process. How is innovation planning different for each of these stages?
(8 marks)
(CLO3:PLO4:C1)
c) The discussion of how different governments are involved in the innovation process is a reflection of the culture of those countries. How do you believe the culture of the country and its view of innovation influence the organizations climate for innovation?
(6 marks)
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