Question: In the Circles for a Successful Value Proposition framework, the portion of the customer needs / wants circle that doesn't overlap with anything else represents

In the Circles for a Successful Value Proposition framework, the portion of the customer needs/wants circle that doesn't overlap with anything else represents
Multiple Choice
competitors' value propositions.
the firm's value proposition.
unknown customer needs/wants that the firm does not understand.
low-priority needs and wants that customers are willing to give up.
unmet customer needs/wants.
In the Circles for a Successful Value Proposition framework, the portion

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