Question: In the Circles for a Successful Value Proposition framework, the portion of the customer needs / wants circle that doesn't overlap with anything else represents
In the Circles for a Successful Value Proposition framework, the portion of the customer needswants circle that doesn't overlap with anything else represents
Multiple Choice
unmet customer needswants
lowpriority needs and wants that customers are willing to give up
competitors' value propositions.
the firm's value nronosition
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