Question: In the target marketing process, marketers first select one or more segments as target markets divide the market into segments based on customer characteristics position

In the target marketing process, marketers first
select one or more segments as target markets
divide the market into segments based on customer characteristics
position a product
develop a product to meet the needs of a specific market segment
identify a market that is likely to buy a product
In the target marketing process, marketers first select one or more

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