Individual Social Media Analysis Assignment: This week, each group member will select a different social media platform

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Question:

Individual Social Media Analysis Assignment:
This week, each group member will select a different social media platform as the subject for an individual social media assignment. I am looking for Tintok As my social media.
Social Media (TikTok) Platform Selection:

Each group member must select a social media platform. Make sure that each group member selects a different social media platform (NO duplicates among group members).

Assignment:

Based on the Sams Club company your group selected in the last week, you will individually create the company's social media strategy to convey to the public a new direction the company is taking. You will create a digital promotional piece that can be shared via social media platforms. Make sure that your social media piece addresses the following:
1. Explanation and reasoning for the new direction
2. Company's vision/mission/values
3. Call-for-action button (share, subscribe, donate, etc.)
4. Your digital promotional piece should be original in content without influence from current promotional pieces in the marketplace. Originality is one of the most important factors that determine virality. You may want to consider an interaction component (such as a contest, etc.) for your promotional piece. Do NOT include a piece of marketing already developed by that company. This must be original work. See the assignment rubric for additional requirements.
I am looking for this social media TikTok analysis with references and details explanations!