Internal Data

Evaluate internal data sources for information that would be available to you if you were employed by the business and what information you will receive from each source.

Identify $3$ to $6$ sources of internal data and list them in the Source column of the Internal Data Table. For each source, input what it measures, data, and potential data usage in the respective columns. Insert or remove rows, as needed. Row $1$ contains a completed example for reference.

Internal Data Table

Source What it Measures Data Type Potential Data Usage

Example: Sales data Example: Monthly sales by specific product Example: Average sales that month in US dollars for each of $10$ products; data can be segmented by business and consumer markets Example: Can be used for trend analysis, projections, and to measure effectiveness of promotions