Question: _______________ involve a package of products and services; for example the tangible physical object such as a car (if a product is involved) or the

_______________ involve a package of products and services; for example the tangible physical object such as a car (if a product is involved) or the intangible object such as a visit to the theatre (if a service is involved). Select one:

a. Designs

b. Concepts

c. Components

d. Benefits

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