Question: involves identifying an unserved or underserved market segment and serving it through a strategy that distinguishes one retailer from oth a . Retail positioning b

involves identifying an unserved or underserved market segment and serving it through a strategy that distinguishes one retailer from oth
a. Retail positioning
b. Vector marketing
c. The wheel of retailing
d. Scrambled merchandising
e. Super-regional shopping
 involves identifying an unserved or underserved market segment and serving it

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