is characterized by low involvement, a short time frame, an internal-only information search, and low costs. Emotional buying Temporally-limited behavior Intensive decision making Limited decision making Routine purchase behavior As discussed in our lectures, when it comes to formulating marketing strategies, it is important to keep in mind the four aspects of: Country trends, Contextual Effects, Cutting-Edge Technology, and Collaboration Cooperation Collaboration, Competition, and Customer Needs Customer Needs, Company Skills/Resources, Competition, and Context O Company Skills/Resources, Costs, Cutting-Edge Technology. Collaboration Cost operation Company, and Customers ps LVMH, a maker of luxury goods, started selling their current set of products offerings in Russia, China, India, and the Middle East. This exemplifies a strategy O product expansion product development diversification ma penetration O market development U screen Ston sharing Hide