Question: It's about Nespresso, PIXIE machine: 1. List the key charactaristics of desicion making process model categories affecting consumers behavior with respect to the chosen product.

It's about Nespresso, PIXIE machine:

1. List the key charactaristics of desicion making process model categories affecting consumers behavior with respect to the chosen product.

2. list which segmentation bases your product uses to profile the key segments in the market .Which of these bases is the most important?

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