John is developing the training program for employees at his company's newest fast food franchise in Moscow. In addition to training staff members on the appropriate food handling methods, John wants the employees in Moscow to follow the greeting protocol used in the United States for always saying hello and smiling at customers as they walk in the door. John is taking a(n) approach to training and managing the staff at the Moscow store. a. polycentric b. ethnocentric c. geocentric d. multicentric e. transcentric