Jonathan started in a new role as a sales associate with Company XYZ$.$ He took over a territory from another sales associate who had long$-$standing relationships with her clients. Jonathan's sales goal includes $10$ new client accounts in the next $6$ months. In order to achieve this goal, he would like to utilize a new CRM system. Some of Jonathan's clients are not pleased with the company's inventory and delivery schedule.

Jonathan is having his first sales conversation with a potential customer. This customer wants the pricing that will result in a gross profit margin of $23\%.$ Jonathan's target range is $25-40\%.$ What action should he take in this situation?

Obtain approval of the reduced gross profit margin from his sales manager

Take the order and earn a lower commission rate

Discuss negotiation options with his sales manager

Refuse to take the order from the customer