Question: Learning Objectives Explain market segmentation and differentiate among the different forms of market segmentation. Describe the process used and information needed to identify and select

Learning Objectives
Explain market segmentation and differentiate among the different forms of market segmentation.
Describe the process used and information needed to identify and select target markets.
Explain the concept of market positioning and its role in contemporary marketing practice.
Learning Objectives Explain market segmentation and differentiate among the different forms

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