Leveraging the Blue Ocean Strategy, write a brief response that describes what makes your selected product or service unique and how it will provide a strategic advantage in the marketplace.$]($Walmart$)$

How do you acquire customers? $[$Insert response here.$]$

How do you deliver the product$/$service to the customer? $[($Note: This is the Channels section of the BMC chart.$)$ Insert response here.$]$

After you have landed a new customer, how do you plan to relate to that customer and manage the relationship $($if at all$)?[($Example: customer service$)$ Insert response here.$]$

How will you charge your customers? What is your revenue model? $[$Insert response here.$]$

How much will you charge your customers? Can you calculate your revenues for the next month, quarter, and year? $[$Insert response here.$]$

What key activities do you need to engage in to deliver your value proposition? $[$Insert response here.$]$

What assets are available to you or under your control? $[($Refer to the company$$s SWOT analysis.$)$ Insert response here.$]$

Who are your key partners? $[$Insert response here.$]$

What are your cost structures? What will you need to pay for in order to create the product$/$service$?[($Example: What do you need to pay for to create your unique value proposition?$)$ Insert response here.$]$

Based on the BMC chart, why does it make sense to proceed with this new product$/$service$?[$Insert response here.$]$

What are the risks to your business model? $[($For example, do you have the right relationships with suppliers and partners to create the value proposition and bring it to market?$)$ Insert response here.$]$

Are there things that can or should be changed to strengthen the business model to reduce its risk? $[($Refer to the SWOT analysis. Example: having multiple suppliers to protect the project.$)$ Insert response here.$]$

Create a checklist of the materials you will need for your customers from the points below by highlighting the items that apply. $($Note: Not all may apply.$)$ Add materials as needed. Please include the necessary items in your updated BMC chart.$]$

Website

Customer presentation

Marketing plan

Sales process description

Acquisition of customers

The sales process $($for example: website sales$)$

Pricing options: single$-$priced product or service versus multi$-$tier pricing

Create your positioning statement using the following template bullets. Note: These are typical funding questions. $]$

The product$/$service is targeted to$...[$Insert response here.$]$

The type of value our product$/$service delivers is$...[$Insert response here.$]$

Our product$/$service is unlike others because... $[$Insert response here.$]$

Cite your sources on this slide according to APA style.$]$